The 2016 Tour de France got underway on Thursday evening in Manche, with a team presentation that paid homage to the region of Normandy and the significant role it had during World War 2. Team Dimension Data for Qhubeka were on display and our African Team were happy to use the opportunity to show off our new kit, which highlights our #Qhubeka5000 challenge the team will undertake during Le Tour.
MET Helmets have produced a beautiful Tour de France #Qhubeka5000 special edition helmet, which our team will be using over the coming 3 weeks. While the bright white colour with green trimmings will light up the peloton, highlighting the #Qhubeka5000 challenge is the driving force behind our fresh look.
#Qhubeka5000 is an international 48-hour interactive fundraising initiative by Team Dimension Data for Qhubeka. The team aims to get fans around the world to take part in this campaign during the Tour de France as part of its goal of funding 5000 bicycles for greater access to education, healthcare and economic opportunity for people in Africa. For those wanting to participate in the #Qhubeka5000, you can enter at Qhubeka5000.org
There are even a few subtle kit design alterations to our Oakley kit which could be seen for the first time on stage at the Manche presentation. The added green to the chest and neck panels is purely to complement the #Qhubeka5000 look and bring added awareness to #Qhubeka5000 challenge.
Doug Ryder, Team Principal
Starting this Tour de France today means a lot to us. It is another stepping stone in our team’s history. Not only will we be the first ever African UCI WorldTour team to do so, we will also race to raise awareness for our #BicyclesChangeLives campaign to help mobilizing people through bikes in rural Africa. It is our goal to distribute a minimum of 5000 bikes this year to make an impact that matters. Through the Qhubeka 5000 challenge fans and supporters around the world can join us doing so by simply signing up for it at qhubeka5000.org. It makes us extremely happy that MET created this special helmet in support of this mission.