Team Qhubeka ASSOS is delighted to confirm the appointment of leading food scientist Dr. Samefko Ludidi, as the team’s official nutrition consultant for the upcoming season. Although high performance endurance sports – especially cycling – are often thought of as something that has much to do with precision work and the calculation of food portions down to the milligram, Team Qhubeka ASSOS will seek to highlight a different approach in its nutrition strategy: a more humane one. Under the leadership of Dr. Ludidi, the nutritional policy of the entire team will be optimized in the coming months. Ludidi, who is known for his down-to-earth and.

VIDEO RELEASE: New colors, new riders, new name – same passion to change the world! Our partners ASSOS of Switzerland recently spent time with us out our pre-season team training camp near Girona, Spain, capturing the ethos of Team Qhubeka ASSOS. In this video release find out what’s behind Team Qhubeka ASSOS; united in changing lives with bicycles and driving development of the sport’s most technologically advanced equipment. This forms part of a seven-episode web series that will be created during the course of the 2021 season, allowing for key insights into the team that races through its success to create meaningful change in the.